Authors and editors sometimes refer to the first sentence of a piece of writing as the “hook,” meaning that it should hook the audience, catch their interest with something surprising or intriguing, draw them in to read the rest.

Our pediatrician gave us a sheet titled “Toilet Training: Guidelines for Parents.” The first sentence is:

Bowel and bladder control is a necessary social skill.

Well. *steeples fingers* Go onnnn …

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